LUAG Centennial
LUAG Centennial
LUAG Centennial
100 Stories. 100 Voices. 100 Years.
100 Stories. 100 Voices. 100 Years.
100 Stories. 100 Voices. 100 Years.
branding
branding
branding
graphic design
graphic design
graphic design
marketing
marketing
marketing
In collaboration with Lehigh University Art Galleries (LUAG), our team designed a distinctive logo to commemorate LUAG’s 100th anniversary. The goal was to honor the gallery’s rich history, align with Lehigh University’s existing branding, and build upon its visual identity for this milestone celebration.
In collaboration with Lehigh University Art Galleries (LUAG), our team designed a distinctive logo to commemorate LUAG’s 100th anniversary. The goal was to honor the gallery’s rich history, align with Lehigh University’s existing branding, and build upon its visual identity for this milestone celebration.
In collaboration with Lehigh University Art Galleries (LUAG), our team designed a distinctive logo to commemorate LUAG’s 100th anniversary. The goal was to honor the gallery’s rich history, align with Lehigh University’s existing branding, and build upon its visual identity for this milestone celebration.
Inspiration
Inspiration
Inspiration
The final design was inspired by vintage LUAG promotional material and clean-cut Bauhaus design. The result is a mark that feels both nostalgic and modern, reflecting the gallery’s legacy while looking toward the future.
Our team ended up designing a set of three logos for LUAG, featuring vibrant gradients that feel fresh while referencing vintage LUAG colors. Geometric shapes create cutouts that invite viewers to “peek” through—a window into the gallery’s past and future.
The final design was inspired by vintage LUAG promotional material and clean-cut Bauhaus design. The result is a mark that feels both nostalgic and modern, reflecting the gallery’s legacy while looking toward the future.
Our team ended up designing a set of three logos for LUAG, featuring vibrant gradients that feel fresh while referencing vintage LUAG colors. Geometric shapes create cutouts that invite viewers to “peek” through—a window into the gallery’s past and future.
The final design was inspired by vintage LUAG promotional material and clean-cut Bauhaus design. The result is a mark that feels both nostalgic and modern, reflecting the gallery’s legacy while looking toward the future.
Our team ended up designing a set of three logos for LUAG, featuring vibrant gradients that feel fresh while referencing vintage LUAG colors. Geometric shapes create cutouts that invite viewers to “peek” through—a window into the gallery’s past and future.
PRIMARY
PRIMARY
SECONDARY
SECONDARY
SECONDARY
TERTIARY
TERTIARY
TERTIARY
APPLICATIONS
APPLICATIONS
APPLICATIONS